Every tool, article and software you add to your website is not automatically a plus. The success of the additional tool is largely based on how you use the tool. Sometimes there are tools that are just annoying that instead of boosting your popularity online, you're driving your customers away.
That idea of using tools in your website also applies in integrating audio for your website. Because of the increasing internet capabilities of users, they can access websites with high bandwidth requirement with ease. You can use audio streaming to introduce your product or to offer tips on shopping while they look at your products or services.
But even though you want your web visitors to hear what you have to say, you don't have to force them to do it. That means you don't have to auto load your audio every time the visit your website. Offer a media control option so that they can listen to your audio only if they want to.
There are two reasons why you don't want to auto load your audio: some of your web visitors have already heard it and the bandwidth requirement for an audio can increase web hosting charges. Streaming audio is considered as a file transfer which means you'll be billed by your web host every time your audio is played.
Make sure that you add an audio that will provide a decent introduction for your business. Music and other audio that do not introduce your business may just be annoying and will slow down website loading for some users. Keep it simple so that the streaming audio will work to your advantage easily boost your business.
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