Thursday, July 16, 2009

eBay and your business

eBay is one of the most popular websites today because it allows businesses and private individuals to auction or sell their products online. Small businesses could use the extensive tools offered by eBay in order to build an online store wherein they can display the products they sell. Because of the worldwide presence of eBay, customer base will not be limited in your area.

But aside from simple business operation online, eBay could also be used to prove your reputation in the business. Seller and buyer feedbacks are available in eBay and they can be read by practically everyone – even those who do not have an account with eBay. Sellers can use the information to convince buyers that they are not scammers. Buyers are now smarter, and without any actual proof of legitimacy, you will not be able to sell anything online.

Like most businesses on eBay, your number one concern should also be on security. As much as your buyers wanted to legitimate sellers, you should also work with legitimate buyers. Transactions without prior payments should never be entertained. If you can establish your reputation online, you can demand from your buyers that they pay first before you send or do anything in your end. Some buyers are even cautious in working with international buyers because of shipping and the possibility of being scammed.

eBay, however, should not be the sole channel of your business. Amazon and Craigslist are also some of the websites that will allow you to sell your products online with little to no fee required.

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