A few weeks ago we heard that Sony was trying to reclaim a portion of the market that it had not paid enough attention to, software. The electronics giant is the largest electronic goods producer in the world, but was losing out on very large profits seeing as customers were using their equipment with other companies' software. And Sony announced that the new Sony Bravia HD would include an online rental store on their TV sets. This plan will soon come to fruition with a deal between Sony and Amazon for an online video rental and sale scheme.The New York Times reported that Amazon.com's video rental service, which will allow customers to start watching around 40,000 films and TV programs, will launch soon. However, the main difference between this and other online rental stores is that the customers will not need to wait for files to download to their computer, rather they will stream the videos online. Apparently, films and shows from most major companies and networks will be available on this service, however films and shows from ABC and Disney will not be available due to the company's close ties with Apple, whose iTunes store will be one of the major competitors to this new online store.
I dream of getting a Sony Bravia HD. I really do, a screen so big that it will force me to move the sofa all the way to the other side of the room. It's a bit pricey for me now (but not as expensive as it used to be), but hopefully I will be able to get one soon, maybe after the credit crunch. And if I invest in a such a luxury piece of equipment, I might as well order a couple of impressive films that I do not own and watch them on an enormous HD screen.
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