The Economic Impact of Fracking

Despite the controversy surrounding fracking, no one can deny its impact on the US economy.  The New Statesman pointed out that this new energy self-sufficiency had driven down energy costs and increased consumer spending as a result.  Vox also demonstrates that substantial numbers of jobs have been created in states where drilling for shale gas takes place, not only in the industry itself, but also in manufacturing which has seen an increase due to the availability of cheap fuel.  With the expansion of shale gas exploration here in the UK, the House of Lords commissioned a report to see if we would experience the same economic growth.

The Benefits of Soft Skills

Hiring new staff presents a whole host of challenges for a business these days. Deciding what sort of person to take on requires a great deal of thought and consideration especially when advertising for jobs that receive a large number of applications.

An article in the Huffington Post earlier this year stated that, in one part of the country, 1,700 people applied for just 8 jobs at a new branch of Costa Coffee and around 5,000 people applied for 350 jobs at a new Asda store.

Crowdfunding - Canny Investments or Risky Business?

The Financial Times tells us that the alternative finance market grew by 91% over the last 12 months and is expected to top £1.6bn this year.   So, what is crowdfunding and why has it suddenly become so popular?  More importantly, is it a good idea?

Crowdfunding is a new way to finance businesses where a large number of people can invest small amounts of money in the projects of their choice.

Facebook to buy messaging app WhatsApp for £11.4Billion

Mark Zuckerberg announced that Facebook has agreed to acquire WhatsApp in order to add a secure social messaging component to their mobile application inventory. Zuckerberg went on to say that the entire WhatsApp team will be joining the group at Facebook.

What Is Social Media Marketing and What Is It NOT?

Social media marketing is all about promoting a brand, product, website or person on social media networks. It is also about building up an online presence, an online brand, an online followers’ base & an online reputation, so that people start recognizing your brand.

This stage in the customers’ purchase journeys is called the ‘awareness stage’, when people are interested in learning the facts and features about new products, services and promotions). 

How to Promote Your Online Business to Rank High in Search Engines

If you are trying to get a new online business up and running, or you want more customers for your current online business, the best way to do that is by link building.

This is the process where you get web links for your business out to as many sites as you can.  This is not only going to get more people to see your links, but it will also get the search engines to notice you quicker.  In the end, you are killing two birds with one stone!

UK retail sector sees fragile recovery

The UK retail sector is making a comeback with the rest of the economy.  A report from the Confederation of British Industry (CBI) shows that the high street is growing faster than at any time since the beginning of the recovery last September.

Almost half of high-street retailers report that their sales have gone up since this time last year, while just over ten percent said their receipts are down.

Yahoo & Tumblr – Will it have the same success as Google did with YouTube?

In May 2013, Tumblr was bought by Yahoo for an impressive $1.1billion; but will the merge be a successful one?

Tumblr was created by one man and it was his close relationship with the development of the site that helped keep it personal and user friendly.

Will the buyout ensure that the original use and purpose of the site is maintained, or will there be big changes?

Should big companies be allowed to offer their own degrees?

Few bosses would deny that having an educated and well-trained workforce is good for business.  But some companies seem to be taking that logic into questionable territory.

By offering degree-level qualifications for training in the retail and catering sectors, companies such as McDonald’s, KFC and now Asda risk making a mockery of both education and themselves.

Bosses also reap the benefit of offering staff perks

Here’s a novel idea. If your staff are entitled to employee benefits, it might be a good idea to let them know.  Because offering employees benefits such as private health insurance – and crucially, letting your staff know they’re entitled to them – reduces staff turnover and sick leave, which ultimately saves your business time and money.

Sports Direct revolutionises staff share schemes with £100k windfall

The John Lewis model ought now to be renamed the Sports Direct model.  The budget retailer owned by Mike Ashley has revolutionised employee ownership schemes by handing its shopfloor staff close to £100,000 after the value of its shares soared.

The John Lewis mutual partnership was previously held up as a the zenith of progressive business models, where profits were shared among staff, albeit very unevenly.

Ticket booking app YPlan secures big investment

We’ve known for a while now that apps are big business. Angel investors and even venture capital firms have shown time and again that they’re willing to pump big money into fledgling mobile apps. 

The latest of these is YPlan, a last-minute ticket booking app created by a London start-up, which has just secured £8m in investments to expand to the US.

The UK's service sector recovers

The UK service sector is apparently growing so fast that firms are struggling to cope with demand.  The Markit services purchasing managers’ index says growth in the sector is at a two-year high with a score of 56.9, which exceeded the expectations of analysts.

Growth has been so fast that service sector firms are experiencing the biggest work backlogs since 2007.  But despite hiring more people, the inability to cope with demand most likely stems from a lack of confidence in the economy as a whole.

Window shopping and 'showrooming' is hurting retailers

Are you a showroomer?  To put it differently, have you ever gone into a shop to browse the shelves with the intention of buying from an online retailer?  If the answer is yes, you’re not alone.  You’re in the majority.

A new study by the Booksellers Association has found that two thirds of people scout for products in shops before heading home to buy online.  The process, known as showrooming, is harmful to bricks and mortars retailers, who have higher overhead costs which are passed on to customers.

London's Silvertown Quays development

As Boris Johnson gives the go-ahead for a new ‘innovation quarter’ in London’s Royal Docks, what does it actually mean for the area and for business?

First off, and perhaps most important, it means the Silvertown Quays area will get a pretty serious makeover.  As the centre of London expands, new business districts have emerged in areas such as Stratford & North Greenwich, the current site of the O2 arena.  The Mayor claims it will create 9,000 jobs when work begins in 2015.