Monday, May 23, 2011

Iphone app for the marketing industry

Surprisingly there hasn’t been a great variety of iPhone applications allowing users to learn and stay up-to-date with the online marketing industry. Social Media Ltd has just released their first application on the app store to try and solve that gap in the market. The application features a lot of marketing information and has a built in blog and twitter feed to make sure you're up-to-date with the latest news in the industry. The company has also thought about the general practices of online marketers and have included a PPC Calculator to allow you to work out the success of your current pay per click campaigns.

The free app which was released last week is available on the iPhone app store and includes the following features;

  • Pay Per Click Calculator – A simple way to see if your current PPC campaigns are successful
  • Marketing blog – a frequently updated blog informing you about the latest marketing news
  • Twitter Stream – the thoughts and opinions of Social Media Ltd’s MD
  • Marketing information - an insight into PPC, SEO and Social media marketing
  • Contact form – an easy way for you to contact the company

The developers also have a list of future plans for the application including an ROI calculator to allow you to easily track the return of investment on your marketing campaigns.

While this application won’t appeal to everybody, if you’re an online marketer or somebody who wants to advertise your company online we would recommend that you give it a try.

Download the app here;

http://social-media.co.uk/iphone-app.php

Sunday, May 08, 2011

Invensys EYESim Immersive Training Solution Wins Processing Magazine’s Prestigious Breakthrough Product Award

Invensys Operations Management, a global provider of consulting services, software solutions, and technology systems to the manufacture and processing industries, today stated that that its EYESim™ immersive training solution, an advanced SimSci-Esscor® simulation technology, had been selected by Processing magazine as a Breakthrough Product.

Processing magazines associate publisher and editor in chief, Dennis Van Milligen stated; “The Breakthrough Product of the Year Award recognizes those services, products, and/or technology that have made important contributions in the process sectors within the past year, and are likely to deeply impact the industry in the future. Because of advances like Invensys' EYESim solution, the Breakthrough Product of the Year has become one of the most well-respected and distinguished awards in the industry.”

The EYESim solution merges virtual reality technologies with documentation management applications, control system emulation computer-based maintenance management, and high-fidelity process simulation to provide a safe and highly realistic training environment for improving operational skills and efficiency for process plant employees.

Maurizio Rovaglio, Ph.D. and head of innovation and emerging technologies for Invensys Operations Management stated; “SimSci-Esscor advanced simulation technologies such as the EYESim solution, can help to create a more sustainable future, as well as solve important industry issues. Not only can this solution be used to create confidence in new eco-friendly power sources, including commercial-scale IGCC (Integrated Gasification Combined Cycle) plants, it can also be used to train operators on new systems, as well as train younger or new operators and engineers in a real-time, immersive environment, helping manufacturers and processors replenish and retain the specialized knowledge they need to improve their operations.”