Wednesday, August 29, 2012
Stress at Work: Open-Plan Offices
Experts now think that open-plan offices are actually detrimental to the office environment and can result in added stress instead of a more sociable and relaxed atmosphere. Studies have shown that while employees are more frequently talking, the conversational quality isn’t high. Most conversations are short and superficial. Researchers believe that this is because of the lack, or perceived lack, of privacy among co-workers. The barriers created by cubicle offices were mainly psychological rather than actually prohibitive.
The idea behind open-plan was to generate the kind of ‘water-cooler’ informality that can bring about greater cooperation and creative thinking. In some cases though, it has the exact opposite effect. Employees are still sneaking off to empty conference rooms or waiting to leave the office on a break before relaxing. Another component to the building of stress is the noise level. While there was certainly noise in previous office layouts, it was more subdued due to the private space of cubicles. In an open-plan, you are subjected much more to low-level background noise. This includes hushed chattering, the typing of keyboards, computer notifications dinging and people walking around, eating or drinking. This doesn’t seem like a huge deal. All offices have background noise.
However, studies have shown that when a group of clerical workers were subjected to low-level background noise they were much more likely to give up on difficult tasks after only a few attempts, were less likely to rearrange their desks to make themselves more comfortable and generally displayed a lack of motivational behaviour against a similar control group that were asked to work in silence. Strangely, both groups reported the same level of perceived stress, indicating that background-noise can be detrimental to motivation without workers even realising it.
Many people, especially those who are of a younger generation, will try to combat the background noise pollution with their own headphones. Some have argued that this creates the same amount of noise and distraction as background-level noise but the ability to control the noise seems to be the deciding factor. Some researchers posit that the background noise is such a stressful factor because it is outside of one individual’s control.
Another tenet of the ‘open-plan’ thinking is that employees will be more willing to help each other with problems and that this would increase productivity. However, research has shown that while those needing help are satisfied and can get on with their work, the employees supplying help can become more stressed and show a drop in work efficiency.
This is also on top of the likely chance that some co-workers will not get on very well, nor is it the ideal layout in case of workplace bullying. There are many reasons that can cause an open-plan office to negatively stress workers out. All of this being said though, there are some contradictory studies that show the opposite. Some offices show that workers increase in productivity, happiness and creativity when placed in an open-office environment.
The moral of the story here, is that it’s not so much a choice of either cubicles or open-plan, but each company is different. Depending on the size of the company, how it’s organised and what it’s trying to accomplish can all affect whether or not an open-plan office is the design for you.
Thursday, May 10, 2012
What is Kickstarter?
Tuesday, May 01, 2012
Top tools for SEO enthusiasts
Thursday, April 12, 2012
The Fall of Google+… or did it never take off?
According to Google’s Chief Executive Larry Page, Google+ has become a robust competitor in the social network space, with 90 million users registered since June 2011.
A Wall Street journal points out that Google+ is more like a virtual ghost town compared to its biggest rival Facebook. The data from the research firm comScore shows that Google+ users are signed up, but not actually using much Google’s Social network. Users stay an average of about three minutes a month on Google+ (September to January), compared to six to seven hours on Facebook each month for the same period. Unfortunately the report didn’t include mobile data usage.
Google is making a long-term bet as it hasn’t yet approached companies to advertise on Google+. Unfortunately some web marketers that tested Google+ says that their brand messages haven’t had the impact on consumers they expected. But Google also uses the networking site as an auxiliary for other Google services, such as personalized search results, including results from Google+. Google claims that comScore’s data is “dramatically lower” than their internal data.
Still most Google+ partners are underwhelmed by the lack of user interest and user activity. Intel for instance has 360.000 Google+ subscribers, but get only dozens of comments on its posts whereas on Facebook the company has nine million “fans” and gets thousands of comments there.
“Google+ doesn’t have the same degree of vibrancy than Facebook, Twitter or even Pinterest has at the moment” said David Cohen. The executive vice president of McCann Erickson commented “Without active engagement, Google+ will not be attractive to advertisers.”
So even if Google approaches the companies to advertise on Google+, it might be too late for Google’s social network if the costumers have already moved into other networks such as Pinterest or Tumblr.
Wednesday, March 14, 2012
Branded Theme Parks around the World
Thursday, March 01, 2012
Opus Energy recognised as a first class business to work for
Opus Energy, a UK based business power supplier, has demonstrated its staff engagement by being presented with a ‘first class’, one star rating in the 2012 Best Companies accreditation scheme.
The scheme is run by Best Companies, the organisation behind The Sunday Times’ prestigious “Who to work for” list. Best Companies asked Opus Energy’s employees 70 questions to gain a clear view of how they felt about working at the organisation. The questions focused on eight main factors, these included; the staff members direct manager, leadership, my company, personal growth, my team, fair deal, giving something back, and wellbeing.
Opus Energy’s Head of HR, Learning and Development, Annamarie Petsis Jones commented: “This year we saw a great improvement in how employees felt about their individual growth at the company. I believe that this is a reflection of the emphasis we place on staff training, to enable our employees to develop in their careers at Opus. That is something we are planning to develop further in 2012 with our forthcoming Management Development Programme and newly launched NVQ Apprenticeship Scheme.”
Giving Something Back was also one of the areas that Opus Energy staff engagement increased in. Opus Energy, Credit Controller, Pankaj Raikundalia, reflects on this: "When I joined Opus and realised that the business was very active in supporting national and local charities I was really happy because supporting charitable causes is something I've always enjoyed doing. There have been several individual initiatives to raise money for a range of charities and I am very proud to have taken part in the activities for these causes with some incredible support from the individuals taking part,Opus Energy's Management and of course the sponsors."
Wednesday, February 22, 2012
The Top Super Bowl 2012 Ads
The hype and anticipation for the ads during the Super Bowl is almost as high as the American football game. Due to the popularity of the TV spot, companies create special ads for the commercial break and often have a campaign which leads to the adverts release. The commercials are often quirky and have in the past gone viral across internet sites such as YouTube.
Some ads are created to make the audience laugh while others try to convey a message in their content.
The following commercials were highly spoken about during the 2012 Superbowl;
Clint Eastwood and Chrysler
Clint Eastwood’s 2-minute commercial for Chrysler is somewhat of a surprise. Eastwood is famous for staring in Hollywood blockbusters however he rarely appears on a commercial. Some users have commented on the ad stating the commercial is a subtle message of approval for the President’s work. Both Republicans and Democrats have something to say about the commercial.
Samsung Galaxy Note and Darkness
In case you’re not familiar, the Darkness is a glam rock group that recently reunited. It’s one of the most popular rock bands of the past decade and their reunion is highly anticipated. The Galaxy Note ad heavily uses The Darkness’ song “I Believe in a Thing Called Love” and features the band’s vocalist.
Budweiser and Prohibition
Budweiser have had a string of top viral videos and their Super Bowl commercial didn’t disappoint. The ad celebrated the end of prohibition and although the historical accuracy of the ad is questionable, it was loved by many beer drinkers.